Look familiar?… Every time you create a company announcement, your team receives an email stating that there is a new company announcement. This email includes a message and a link to your company’s MyEKC site. Use the company announcement regularly, regardless of the topic, to reinforce the important cultural advancements that you want integrated in your business and to share your vision of the future.

• This is how you begin to change your culture. 
• This is how you demonstrate your company’s commitment to implement MyEKC.
• This is how begin to systematically move your people in a new direction.
• This is how you begin to weave being a system-driven business into the fabric of your company.

Every time you create a company announcement your people receive an email that stating that there is a new company announcement and a link to your company’s MyEKC. Use the company announcement regularly, regardless of the topic, to reinforce the important cultural advancements that you want integrated in your business and your vision of the future.

Here’s A Real Life Example:

Joe Cerino just had his company Christmas Party this past Friday. He always tries to take the opportunity to thread Vision and Culture into his remarks every chance he gets. Here is part of what he said…

“You often hear me mention vision and culture. Well, you are going to hear about them again today and most likely, many more times in the future. Why? Because nothing is more important to our success than each of you buying into our culture and my vision.” 

Recognizing that some people had to miss the luncheon, he then included his remarks into a company announcement and sent it out to all employees. He wanted his remarks reinforced by being shared on MyEKC. Here is a reply he received from an office employee, less than 10 minutes after he sent the announcement…

“Thank you for sending me the copy of your Christmas Message. I was planning to ask you for a copy before receiving this. I really enjoy working here. I love what I do and I love the customer’s I deal with. It is because of your vision and the culture of the company that I feel this way!”

The take-a-way: MyEKC is a tool and its effectiveness will depend on how you use it in your business.